Event:

Where: Online (Register here!)

When:  March 25 – 27, 2012

Register:  Registration is open to PMRG members and non-members.  Click here to register.

Session Description:
Physician Access Giving You Heartburn?  Overcoming the Pain of Accessing Physicians in an Evolving Healthcare Environment.  Physicians have less time to spend with sales representatives, and the regulatory environment is such that avenues through which a pharmaceutical or biotechnology organization can engage target physician audiences are becoming more and more limited. Given these realities, we scanned the current approaches to solving this challenge and discovered an unmet need.

Key Takeaways:

• Understand the what, who and how of accessing physicians in the current environment
• Data supporting the application of that understanding utilizing a case study of gastroenterologists
• Learn how to apply that understanding across any physician community

Event Overview:
The 2012 PMRG Annual National Conference at the JW Grande Lakes in Orlando on March 25-27, 2012 will answer that question.  Rev Up Your Innovation Engine focuses on the future – helping all of us in this industry determine which trends are most impactful.  Our incredible keynote and general session speakers will challenge members to look past today’s trends and into tomorrow’s.

Event:

Where:  This is an open-house event.  (More Info Here)

When:  Wednesday, March 21, 2012

Time:  5:00 – 9:30 PM (EST)

Registration:  This is a free event, however all guests must pre-register at www.loyola.edu/alumni or by calling the office of alumni relations at (410) 617-2475 before Wednesday, March 14.

Session Overview:
More details coming soon!

About the Event:
Networking at the Inner Harbor helps you connect with the Baltimore alumni network and interact with successful Loyola graduates, gain insider information on how to get ahead in the Baltimore job market and explore a variety of job opportunities in several career fields.  Come early to attend a Career Center and Graduate Programs open house. Learn about the various Career Center services available to alumni and the numerous graduate programs Loyola offers. Now, more than ever, your Loyola network is one of your most valued assets. Don’t miss out on this wonderful opportunity to expand yours.

Where:  This is an online event.  (Register Here!)

When:  Wednesday, March 21, 2012

Time:  12:00 – 1:00 PM (EST)

Session Overview:
Twitter “bursts” can be limited with only 140 characters but can benefit any business immensely. In this workshop, you will learn how to create a Twitter strategy to find your relevant audience, grow your following, engage with your followers in a meaningful way, and broadcast your messages for your business.  We will also look at a few examples of compaines who are using Twitter as a sales as well as engagement channel.

About the Event:
Instant eTraining’s Social Media for Business Web Conference is an online social media event where you get big conference content with personalized interactive training.  100% online that lets you watch (or re-watch) sessions any number of times!

Event: Join Hollis Thomases, CEO of Web Ad.vantage and author of Twitter Marketing: An Hour a Day for Social Media Examiner’s Small Biz Success Summit 2012!  Be sure to register for Hollis’s session, Twitter Contenders: Case Studies on How Small Businesses Are Winning With Twitter–you won’t want to miss it!

Where: Online (Register here!)

When:  Tuesday, February 21, 2012

Time:  4:15 PM (EST)

Register:  Click here to register

Session Description:
Interested in knowing how small businesses are successfully using Twitter to develop a loyal following and sell? In this session, Hollis Thomases (author of Twitter Marketing: An Hour a Day) will showcase several small businesses who have grown their businesses with Twitter.  You’ll learn the techniques used by these small business owners and have an opportunity to ask your questions live.

Event Overview:
Begins February 1, 2012 (event spread over 4 weeks).  This fully online summit will help you master social media marketing with extensive case studies and how-to sessions from actual small business owners, social media practitioners and book authors. Presentation topics include:developing a social media strategy, finding and engaging your target audience, selling with social media, measuring success, Facebook marketing, Google+ marketing, blogging techniques, LinkedIn marketing, Twitter marketing, video marketing and much more! A certificate of achievement will be presented to attendees who successfully complete the summit and pass an exam.

Event: Tune in on Valentine’s Day to hear Hollis Thomases, CEO of Web Ad.vantage, as she joins host Judy Schriener of ”Off the Record – Secrets Of…” radio show on the RockStar Radio Network.

Where: Online (Tune in live here!)

When:  Tuesday, Feb. 14, 2012

Program Description:

Host Judy Schriener will interview Hollis Thomases about her role as CEO of Web Ad.vantage, her new gig as Digital Entrepreneur columnist for Inc.com, and her agency’s winning challenger brand strategies and solutions.

Download the full episode here!

Event:

Where: Le Meridien, Philadelphia, PA

When: Tuesday, December 13, 2011

Time: 8:30 – 4:30 PM

Register:  Registration is limited to LPA members only.

Event Overview:
LPA members may be familiar with or even using some social media channels, but are you using the right ones for your business?  Do you know how to develop an effective social media strategy or are you just going about social media haphazardly?  Do you recognize social media advertising from social media marketing…and do you know why you should?

In this workshop, led by popular LPA presenter Hollis Thomases, you’ll get answers to these questions and more.  Come prepared with your laptop and be ready to work and learn!  Hollis will take you through hands-on exercises using your own websites and social media accounts with you at the wheel.  We’ll begin with Track 1:  Social Media Refresher, move onto Track 2:  What You Don’t Know About Digital Marketing Could Be Killing Your business, and because there’s always something new and exciting in this field, we’ll cover Track 3:  Beyond the Web: 10 Hot Trends in Digital Marketing, and our final session will be an open forum where you can ask any question, do your best work, and walk your social media walk!

Event:

Where: Kid Shelleen’s, 1801 West 14th Street, Wilmington, DE

When: Monday, November 7, 2011

Time: 12:00 – 1:30 PM

Register:  Registration is limited to forum members only.

Event Overview:
Come prepared with your smart phones or laptops!  Hollis Thomases, author of Twitter Marketing: An Hour a Day, will review the kinds of things you need to know about effectively using social media as a busy executive woman.

A

Event:

Where: RIVA Market Research, Rockville, Maryland

When:  Friday, November 4, 2011

Time: 11:30 AM

Register:  Online Registration

Event Overview:
From Hollis Thomases, who literally ‘wrote the book’ on Twitter, learn how to use Twitter for Brands. Find out how to find your target audience, realize the benefits of engaging, conduct research and analyze results. Session will include live demos, basics of hosting a tweetchat, tool review, and plenty of time for Q&A.

Event:

Where: Online (Register Here!)

When: Wednesday, October 12, 2011

Time: 12:00 – 1:00 PM (EST)

Session Overview:
“Twitter Strategies: Tips & Tricks” — full session details coming soon!

About the Event:
An online social media workshop that includes 8 strategy, thought leadership sessions and 5 how-to workshop sessions. Workshop was designed from the ground up to keep the learners in mind who are new to social media. Workshop topics are designed to help attendee give all-encompassing view into all aspects of social media.  A unique strategy combined with practical hands-on approach allows attendees to not only learn social media, but to also apply the learnings right from the word go. (See the Agenda)

Event:

Where: University of Delaware, Lerner Hall

When: September 9 – 11, 2011

Time: Registration Starts at 6:00 PM Friday

About the Event:
Startup Weekend is an intense 54-hour event which focuses on building a web or mobile application over the course of a weekend. The weekend brings together people with different skillsets – primarily software developers, graphic designers and business people – to build applications, develop a commercial case around them, and have a working version by Sunday night.